Objective
The globally benchmarked BBA Entrepreneurship programme aims to help students build an entrepreneurial mindset and acquire skills to develop new business ideas and start-ups on one hand, and grow existing businesses on the other. Hands-on experience, tools and frameworks, and expert guidance in idea generation, evaluation, market analyses, business planning, performance management, fund mobilization, and organization building, ensure that students have a comprehensive tool-kit to succeed as entrepreneurs in their own business, or to be an intrapreneur in a large organization.
Key Highlights
- Project-driven Internships
Internship opportunities with companies, start-ups, Atal Incubation Centre, among others.
- Start-up Studio
Gain experience of conceptualising, planning and piloting business ideas with experts in the Start-up studio. Students have the option of executing their own start-up plan by the end of the programme.
- Teaching integrated with practice
Contemporary curriculum with an emphasis on learning by doing.
- Faculty from Institutions and Industry around the world
Faculty with global experience across domains and sectors.
- Multidisciplinary Learning Opportunities
Multidisciplinary curriculum with exposure to business, design and technology, as well as critical life-skills.
Career Prospects
This powerful degree programme at JKLU attracts potential entrepreneurs who want to start their own business, as well as those who aspire to expand and transform their family businesses. The entrepreneurial mindset and skills also prepare students to be more effective in new-age companies which prefer employees who can take ownership of projects and drive growth.
Click the Enquiry tab on the left of page to know more or discuss with an Admission Advisor.
Course Curriculum
Sem- I | Sem- II | Summer Term-I | Â Sem- III | Â Sem- IV | Summer Term-II | Sem- V | Â Sem -VI | |
Core Courses | Foundation of Business Management | Business Mathmatics & Statistics | Social Project(Optional) | Management Accounting | Marketing Research | Compulsory Company Internship | Business Strategy | Business Performance Management |
Economics-I | Economics-II | Operations Management | Financial Management | |||||
Financial Accounting | Principles of Marketing | Sales and Distribution Management | ||||||
Introduction to Enterpreneurship | Introduction to Fintech | |||||||
Capstone-I | Capstone-II | |||||||
Center of Communication and Critical Thinking(CCCT) | Fundamental of Communication | Critical Thinking &Story Telling | Perspective on Contemporary Issues | Communication & Identity | Understanding and Managing Conflict | Critical Thinking for Decisission at Workplace | ||
Skill Enhancement Electives(SEE) | Speread sheet Essentials | Understanding and Leading Self | Business Simulation Lab | |||||
Ability Enhancement Compulsory Courses ( AECC) | Environmental Science | |||||||
Interdisciplinary | Design Thinking | Intelligent Automation | Design-2 | |||||
Enterpreneurship | Optional Social Project | Creativity and Innovation | 1. Idea to Business Model
2. Business Law & Ethics |
Run your Venture or Corporate Internship | Business Model to Product Market Fit | |||
Generic Electives | Consumer Behavior | Project Management | ||||||
Organizational Behavior | Introduction to Python | |||||||
Business Analytics | Enterpreneurial Finance |